Web Design, SEO Blog November Archive

A Longer Long Tail

11/27/08 23:15

In SEO, there is this theory called the long-tail theory, which states that Internet users' top search items account for only a very small percentage of all searches made. According to the theory, the bulk of all web searches come from very specific keywords that, individually, come in low volume.

Now, someone is telling us that the long tail is actually longer than what we have thought. Is this true? Well, his study says so.

Link:

Hitwise: The Long Tail of Search is Much Longer Than Expected - ReadWriteWeb

Tags: long tail searches • specific keywords • long tail • low volume •
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Make Your Websites

Good content will be useless if people cannot find it in Google. Same case goes with good web design. First and foremost, you have to make sure that all your website's content (probably except for the super confidential information) can be crawled or explored by the Google crawlers.

Here are some guidelines on 'crawlability' from NetImperative.com. Take note of these tips and you will see your pages indexed in Google in no time.

Link: Guest comment: The importance of 'Crawlability' — Digital marketing news | Digital marketing events at Netimperative

Utilizing Onlines Search Tools: The Right Marketing Boost

Search engine optimization, by definition is the process of improving the volume and quality of traffic to a Web site. Popular websites such as Google, Yahoo, and MSN are some of the dominant search engine tools which can help a website or a business boost their traffic and sales. To learn more about how the web and online search tools will aid a business to success, read the rest here:

Link: Business column: Boost your marketing with online search tools - RecordOnline.com - The Times Herald Record